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TheSerpAgent
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WhatsMySerp alternative The same keywords at the same price, with your AI in charge of them.

TheSerpAgent is the rank tracker your AI runs. If you track rankings in WhatsMySerp and work in Claude Code or Cursor, this is the comparison to read: what you gain, what you give up, and how to move.

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Monthly price at each keyword level for WhatsMySerp and TheSerpAgent
Keywords checked dailyWhatsMySerpTheSerpAgent
200 $19.99 $19.99
500 $29.99 $29.99
1,000 $59.99 $59.99
A month, on monthly billing. WhatsMySerp's prices are from its pricing page, read on 7 November 2026. Ours are from the live price list.

Side by side

WhatsMySerp's column is what its home and pricing pages said on 7 November 2026. Where the same numbers run by plan, they read from smallest to largest.

WhatsMySerp and TheSerpAgent compared feature by feature
WhatsMySerpTheSerpAgent
Your AI runs it No AI or MCP access mentioned 49 tools for Claude Code and Cursor: tracking, what moved, competitors, AI Overview, alerts and PDF reports
Refresh on demand Unlimited 1,000 / 2,500 / 5,000 checks a month
Sites Unlimited domains 10 / 25 / 50 projects, each one site in one location, language and device
Backlink data 50,000 / 75,000 / 150,000 rows None
Keyword lookups 100 / 200 / 300 a month None
Local Map Pack Included in results None
Location Country domain or exact geo-location Country or city
How deep it checks Not stated on its pricing page Top 30
White-label reports Included Included on every plan
Reports on a schedule Daily, weekly or monthly Daily, every Monday or monthly
Alerts Email is the channel it names Email, Slack and webhook
Competitors Not mentioned Up to 3 / 5 / 5 per project, in the dashboard and for your AI
Google AI Overview Not mentioned Shown and cited, in the dashboard and for your AI
API Listed as coming soon on its pricing page No public API. The MCP server is the way in
Free trial None mentioned 14 days, card on file
Refund 30-day money-back guarantee 14 days from the first payment
Also has Browser extension, free SERP checker, Google Analytics integration None of these

What changes: the copying stops

With a tracker your AI cannot reach, answering "what moved?" in your AI means export, paste and explain. Here your AI reads the record itself: positions stored with date and ranking page. See the old way and the new way

What your AI can do

alpinerun.example: which keywords dropped this week? For the biggest drop, show me what changed around it. Then make the client report for the last 30 days.

  • list_projects
  • get_changes
  • get_overview
  • get_report_branding
  • generate_report
  • explain_change
  • get_keyword_history
  • get_rankings

Four alpinerun.example keywords dropped this week, and "trail running shoes" is the one to look at first. […] Cause: this data shows what moved, not why, so it doesn't explain the drop. […] Download the 30-day PDF report.

A real Claude Code session on a test copy of the server, with a fictional agency's data. Trimmed for length; the words and tool calls are as they ran.

What you gain by moving

  • Your AI runs the tracker: keywords, what moved, alerts and the PDF
  • Slack and webhook alerts beside email
  • Competitor positions and Google AI Overview, in the dashboard and for your AI
  • A free trial on the plan you choose, with a card on file

What you give up

  • Backlink rows and keyword lookups
  • The Local Map Pack and exact geo-location
  • Unlimited refreshes and unlimited domains
  • Custom agency tiers above 1,000 keywords
  • Anything you track past the top 30, which reads as not in the top 30 here
  • The browser extension and the Google Analytics integration
  • Your ranking history, which stays where it is

How to move

  1. Add each site

    One project for each site, location, language and device you track today. A site on desktop and mobile takes two projects, and its keywords count twice against your plan. Your AI can do this with create_project.

  2. Bring your keywords

    Paste them, import a CSV, or give the list to your AI. Your record here starts with the first check.

  3. Run both for a while

    History does not transfer, so positions here start from the first check. Keep the old tracker until the new record covers your reports.

Questions from people switching

Is it cheaper than WhatsMySerp?

No. As read on 7 November 2026, the two match on keywords and monthly price at each level. The difference is what comes with them.

What does WhatsMySerp do that this does not?

Backlink rows, keyword lookups, the Local Map Pack, unlimited refreshes and domains, custom agency tiers above 1,000 keywords, a browser extension and a Google Analytics integration.

Can I bring my ranking history with me?

No. Positions start from your first check here. You can run both until the new record is long enough for your reports.

How do I bring my keywords over?

Paste them, import a CSV, or give the list to your AI, which can add up to 500 in one call.

Does WhatsMySerp have an MCP server?

Its home and pricing pages mention no AI or MCP access, as read on 7 November 2026. Its pricing page lists an API as coming soon.

Stop checking rankings one by one

Add your site and keywords, and we start checking them right away.

Start free trial

14 days free with a card on file. Nothing is charged until they end.